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Women’s History Month Air Force 1

This Air Force Friday highlights Women’s History Month with a spotlight on Premium Goods and its Nike Air Force 1 collaborations led by Jennifer Ford.

Air Force Friday: Women’s History Month Air Force 1 💕👟

This week on Air Force Friday, we’re celebrating the women shaping sneaker culture in real time.

In honor of Women's History Month, the spotlight turns to Jennifer Ford of Premium Goods — a leader whose work continues to expand how collaboration and storytelling show up within the sneaker space.

Through her partnerships with Nike, Jennifer Ford has brought a fresh perspective to the Air Force 1, elevating the silhouette through intentional design and cultural relevance. These collaborations don’t just rework the sneaker — they reshape how it’s experienced, especially for women who have historically been underrepresented in the space.

The Air Force 1 has always been a canvas. And when it’s placed in the hands of creatives like Ford, it becomes something more — a reflection of identity, community, and forward movement.

🎥 Watch the Feature


Moments like this remind us that sneaker culture is constantly evolving — shaped by the voices, perspectives, and creativity of those pushing it forward. Women’s History Month is just one moment to recognize that impact, but the influence is ongoing.

As we continue to highlight stories within the culture, it’s important to acknowledge the creatives, founders, and collaborators who are redefining what these silhouettes can represent.

What are you rocking for Air Force Friday?

Tag us in your fits using #kickingitinairforces and keep the conversation going.

#kickingit #kickingitsatx #airforcefriday #nike

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